Why We Use Fresh Local Chicken

Broast Sara always uses fresh local chicken rather than imported or frozen stock. This makes a big difference in taste and quality. Local Saudi chicken is raised to halal standards from farm to plate, and we get it in daily fresh batches. Customers even remark: "the chicken used is fresh and chilled".

Better Taste & Quality: Fresh chicken retains its natural flavor and texture. Frozen chicken can become waterlogged or lose nutrients. By using local chilled chicken, our broast tastes so much better according to fans.

Supporting Local Agriculture: We buy from Saudi poultry farms. This ensures traceability and supports local farmers. Each chicken is certified halal (slaughtered by hand in Islamic method), which we trust more than unknown imports.

Freshness & Health: Fresh chicken has a shorter supply chain to our kitchen. It’s processed and cooked within a day, minimizing any chance for spoilage. This aligns with food-safety best practices: always use fresh ingredients for high-risk foods like meat.

Because of this choice, many customers say our broast feels "like back in the days" in flavor. You can taste the difference. In fact, one review calls our broast "the best broast in Madinah" citing precisely that it’s made with fresh local chicken and unmatched hygiene.

When you bite into Broast Sara chicken, you’re enjoying a truly fresh, halal meal. It’s one reason we’re confident to call ourselves "the authentic taste of the city".